LifeLinks has been in the business of caring for aging loved ones for over 12 years now, and we have our own standards that we hold ourselves accountable to. It’s sometimes difficult to differentiate ourselves from other options, because of the sheer scope of services we provide. But, if there’s one thing that we know we can always hang our hat on, it’s that we hold ourselves to extremely high and unique standards.
Geriatric Care Services’ Standards
There are all kinds of geriatric care services available to the aging population, depending on their situation. There are sitter services, which work best for situations where an aging loved one needs supervision and companionship. There are assisted living facilities, which work better for seniors who need around the clock access to care. Home health care is also an option for some, which is covered by medicare. The goal of home health is to provide restorative care, so that the patient can regain their independence. There’s also care management, which is the business LifeLinks is in, which provides holistic and personalized care for aging loved ones. There are obviously a lot of options to consider, so let’s break them down a bit.
Sitter services are best used when situations are not overly complicated. It’s common for sitters to not have a ton of experience, which can make more complex circumstances difficult to handle. However, sitter services can be extremely valuable in situations where your aging loved one needs companionship. Assisted living facilities can also be a hit or miss option depending on what your aging parent needs. If a senior needs access to around the clock care, and they can connect socially with the other residents of the assisted living facility (ALF), it might be a great option. There are dangers too, though. It’s not uncommon for ALFs to not provide a holistic or customized approach in caring for their residents. With being responsible for so many aging loved ones, sometimes an ALF will take a one-size-fits-all approach. This doesn’t work for everyone, due to the variety of situations the aging process can create. Home health care is a great option for a lot of aging adults, especially those who want to stay home and have the capacity to learn from their caregiver to eventually be able to take care of themselves. However, because it’s covered by medicare, home health caregivers are often times restricted by regulations in what assistance they can provide. It’s not uncommon to hear “I’m sorry, but we can’t do that”, which is a byproduct of being paid for by public benefits.
In contrast with those services, a care manager is a highly skilled and certified social worker, registered nurse, guardian, or physical therapist with a Master’s degree and years of experience. They take a completely personalized and holistic approach to caring for every aging loved one, and they are not bound by any restrictions due to being paid privately. So, we can orchestrate and manage the use of a home health company being paid by medicare, fill in the gaps in caregiving, provide personalized and holistic information to their caregivers, and advocate for the family if anything goes wrong. The generalized formula for how we measure up against other geriatric care services is, “if what you need is legal and ethical, and no one else can do it cheaper or better, we’ll do it.” If you qualify for home health, and medicare will pay for it, we’ll get you the best home health service around. But when they say they can’t do it anymore, we’ll pick up the ball.
Lastly, it is also important that LifeLinks’ standard differs from other care management companies as well. There are three major things that we hold ourselves accountable to, in order to separate ourselves from our competitors. First, we have great diversity in the services and knowledge we provide by having a multidisciplinary team. Most care management practices are ran by a single person, and it’s not uncommon for a nurse to hire a nurse, or a social worker to hire a social worker. We have social workers, nurses, counselors, and physical therapists on our team. Secondly, by having multiple care managers on the team, we have depth that is out of the ordinary for the care management industry. In many care management firms across the country, if a client's care manager is with another person in their moment of need, that client might be without care services when they need it most. With LifeLinks, you’ll have a Primary Care Manager, and if that care manager is with another client, we have a whole team dedicated to making sure all your needs are met. Another important standard we hold ourselves to is expansion, which is pretty unique within the industry. “Oh, I so wish you guys were in Cincinnati..”, or Raleigh, or Atlanta, is a sentiment that has driven a desire to reach new markets. The more cities we have care managers in, the more people we can help. Over the next 5 years, we plan to expand to 20 cities in the United States. This will allow us to care for more aging loved ones than ever before.